Full 360 Creative marketing campaign for the limited DC series, DMZ
My role: Co-creative team lead for the creative marketing campaign. Developed the Key Art, Out-of-Home, Teasers, Trailer, Digital & Social Media content, Youtube and Promotional content.
Series Overview: Set in the midst of a second American Civil War, DMZ follows an intrepid medic who must navigate a war-torn Manhattan - which has been deemed a demilitarized zone, cut off from the rest of the world - in a harrowing quest to find her lost son. As she traverses this lawless no man's land - now overrun by gangs, militias, demagogues and warlords all vying for power - she becomes the unlikely source of something that the people of her broken land have lost: Hope.
Campaign Key Artwork
All work created while serving as creative marketing lead at HBO Max