Full 360 Creative marketing campaign for the limited series, Love & Death on HBO Max
My role: Creative Director for the full creative marketing campaign. Developed the Key Art, Out-of-Home, Teasers, Trailer, Digital & Social Media content, Youtube and Promotional content.
Show Synopsis: A riveting, psychological drama from David E. Kelley (HBO’s The Undoing and Big Little Lies) and directed by Lesli Linka Glatter (Homeland), Love & Death tells the unbelievable true story of Candy Montgomery (Elizabeth Olsen), a 1980s Texas housewife accused of murder. Despite a loving family, a picture-perfect home, and an active presence at church, Candy is unable to shake her sense of suburban ennui. After an unexpectedly charged moment with fellow church member Allan Gore (Jesse Plemons), Candy finds just the risk-taking thrill that’s been missing from her life. Their ensuing, meticulously strategized affair unfolds mostly as planned – until their respective spouses, Pat (Patrick Fugit) and Betty (Lily Rabe), each discover their secret… and someone picks up an axe.
Campaign Key Artwork
Custom Landing Page
Digital Display & Activations
All work created while serving as creative marketing lead at HBO Max