HBO: Winning Time S2 360 Campaign

Full 360 Creative marketing campaign for Season 2 of Winning Time on Max My role: Creative Director for the full creative marketing campaign. Developed the Key Art, Out-of-Home, Teasers, Trailer, Digital & Social Media content, Youtube and Promotional content. Show Synopsis: HBO’s Winning Time: The Rise of the Lakers Dynasty is a fast-break drama series that goes back in time to chronicle the professional and personal lives of the 1980s Los Angeles Lakers, one of sports’ most revered and dominant dynasties. Season 2 continues to explore the professional and personal lives of the 1980s Los Angeles Lakers. This season hones in on the period just after the Finals in 1980 through 1984, culminating in the first professional rematch of the era’s greatest stars: Magic Johnson and Larry Bird.

360 Campaign Case Study

Official Teaser

Teaser Artwork